Blue Frog is a cereal worth walking up for. Made in New Zealand with craftily sourced, naturalicious ingredients and bringing the boom to breakfast bowls worldwide we were tasked with creating 4 months worth of high-quality, engaging organic content to generate brand awareness, engage with new audiences and expand to new platforms.
We were tasked with creating 4 months worth of high-quality, engaging organic content to generate brand awareness, engage with new audiences and expand to new platforms.
We identified key audiences that were quality and taste motivated, wellness motivated and parents and created content to cater for them. We filmed and photographed everything over two days and delivered over XX deliverables including 4 custom recipe videos using Blue Frog cereal.
We’ve also introduced Blue Frog to the Tiktok, reached out to some foodies and created some user generated content to fill up the feed.